Proximity dominates the Caples
For the eighth year in a row, BBDO and Proximity agencies dominated the Caples Awards, one of the top international shows for direct and digital marketing and one that counts in the Directory Big Won rankings.
Fourteen agencies won 55 trophies between them. Our closest competitor this year was Ogilvy and Mather with only 13. In the UK, Proximity won 6 trophies for work on VW, DMA and Royal Mail, with our closest competitors getting only 1 trophy each.