Making the right impression
These days pitching for new business often begins long before any communications with the potential client. Specialists in building long term business partnerships – companies like Oystercatchers – can have an important role to play.
So we were delighted when we were invited along to the Oystercatchers Club Awards 2014 and recognised for our skills at creating distinctive and relevant RFIs. It was a great evening which provided valuable insights into what potential clients want to learn at each stage of the pitch process and what they looked for in an agency.
Our new business track record this year suggests we’re pushing most of the right buttons and we certainly came away with some learnings that will help us be even more focussed in the future. So thank you Oystercatchers for a fun and fascinating evening.