Agency of the year

Get set for sunshine

What better way to promote Kenco’s new wholebean instant Millicano Sunlight Blend than a live, interactive campaign from improv comedy team ‘The Noise Next Door’.

For one day only – on Wednesday 7th May – they’ll be streaming improvised comedy songs composed on the spot in response to live tweets and messages.

The continuous performance will take place from 9.30am to 5.30pm via a specially built microsite (brighttones.co.uk). We’re all invited to let the band know about our day, by leaving a #brightenmyday tweet or uploading a message to the site. And there’s a good chance we’ll then hear our words turned into spontaneous music – all played out within seconds.

Emily Woodward-Smith, Brand Manager at Kenco said “We think the band represents the Kenco Millicano Sunlight Blend brilliantly – they will brighten everyone’s day instantly, just like the bright new flavours of the coffee itself.”