Agency of the year

Christmas comes early to Proximity London with bumper awards haul

Proximity celebrates award wins at the DMA’s, IPA’s and the International Content Marketing Awards.

The prestigious DMA Awards are known for having the toughest judges in the business and last night Proximity London celebrated wins for Capital One, WaterAid and, for the second year running, The Economist.

Capital One’s Certainty in an uncertain world managed to scoop up silver in the Financial Services category and for Best Digital Performance and WaterAid’s Hope Locker also won silver for Best Use of Technology.

The Economist’s Raising eyebrows and subscriptions won gold for Best Use of Programmatic along with UM London.

But it doesn’t stop there. The Economist campaign also won gold at the International Content Marketing Awards in the Best Annual Content Strategy category and a double win at the IPA Effectiveness Awards, both gold and the Channon Prize for Best New Learning; placing Proximity amongst the worlds best agencies.

Proximity CEO, Gabrielle Ludzker, said: “2016 has been an incredible year for Proximity, we have smashed targets, had unprecedented organic growth, won gold at Cannes and now ended the year on the awards high, bring on 2017!”